BREED APPAREL
Bernardo Breed Apparel is owned by fitness influencer, Devin Bernardo with over 700K followers on Instagram. His line of custom merchandise was created to provide the best fitting gym merchandise for his community. Media done by @eyeforaneyemedia
From idea to reality with technical drawings
Brought to life working with top manufacturers from around the world
CLIENT NOTES
PRODUCT DEVELOPMENT
To bring Breed apparel merchandise to life, we used our ‘Product Development’ package for fitness influencer, Devin Bernardo.
Media done by @eyeforaneyemedia. Visit eyeforaneyemedia.ca for more info on these photos. Belmodo only helped to design and manufacture the apparel.
-
Working with Devin, we learned what he was looking to bring to his community of fitness enthusiasts. We began to research the industry benchmarks of high quality fitness apparel to decide what products we need.
-
Once we established the styles needed, we created our 11 page tech pack and digital designs for each. The technical package is essential the blue print used to communicate with manufacturers.
-
In order to create high quality fitness apparel, we needed to find the best suppliers of the fabrics we had decided to use. Once we found the proper suppliers, we coordinated with the manufacturer who was best suited to created the fitness apparel.
-
We developed our first rounds of samples until we got the perfect production ready product and worked with our manufacturer to negotiate the best pricing.